The hustle standard has us delaying our gratification into infinity. After grinding our faces off for years, we found what was truly most important to us the hard way. Get a glimpse into our biggest mistakes and learning lessons behind our past and present hustle practices.

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I Can't Believe They Said That:

“Business is the number one most celebrated addiction that there is.” -BP

“You have to pay attention to who you are aspiring to be for what reasons you are trying to be them.” -KP

“I want to be famous in my own house.” -BP

“You have to put the measuring stick down that compares you to someone else.” -KP

“I don’t believe there is such a thing as success with failure in the home.” - BP

“I’d rather watch my kid ride her bike for the first time than have ten more zeros in my bank account.” -KP

“We are cursed to work the dirt.” -BP

“There is no rest without work.” -BP

Key Moments:

Wrapping our head around how business can be the cover of your biggest personal downfalls. (10:48)

Realizing the number one spot in business is just a forever moving goal post. (16:23)

Grind time is a season instead of a constant. (19:52)

Reconnecting with the original reasons why we started a business in the first place. (24:36)

Setting the stage for the time you unplug. (30:36)

How to make rich real. (41:11)

The Mistakes:

Mistake 1: Subscribing to the hustle culture mentality for far too long. (13:52)

Mistake 2: Living too much for the future can be life’s biggest distraction. (17:40)

Mistake 3: Not giving yourself permission to live the lifestyle you want. (27:18)

Mistake 4: Giving into the fear of stepping away from the business. (36:46)

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