

Amazon’s Attempt to Take on Starlink
Jan 11, 2024
Amazon's satellite venture, Project Kuiper, aims to bring connectivity to rural communities and compete with Starlink. Building and launching satellites is challenging, but Amazon may have an advantage over Starlink due to recent PR scandals.
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Amazon vs. Starlink
- Amazon's Project Kuiper aims to rival Starlink by providing satellite internet access, particularly to underserved communities.
- Amazon faces the challenge of launching thousands of satellites by 2026 to meet regulatory requirements and compete with Starlink's head start.
Amazon's Satellite Launch Challenge
- Amazon launched its first two Kuiper satellites in October 2023.
- It needs to launch roughly two satellites daily until July 2026 to fulfill its license obligations.
Amazon's Potential Advantage
- Amazon might have an advantage over SpaceX due to recent controversies surrounding Elon Musk.
- Governments and corporations may prefer partnering with Amazon as a more stable alternative.