

#4 - Are Consulting Businesses Scalable?
6 snips Feb 21, 2023
In this episode, Mike & Taylor discuss scaling in consulting businesses, debunking misconceptions and obsessions. They emphasize the importance of identifying market demand and recognizing the value of expertise. The codecs framework is introduced for productizing and monetizing intellectual property. The concept of market cap and business scalability is explored, highlighting the importance of control, frameworks, and systems.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
Scaling Consulting Businesses: Misconceptions, Obsessions, and the Perfect Equilibrium
02:18 • 11min
Recognizing the Value of Your Expertise and Identifying Market Demand
13:34 • 2min
The Codecs: A Framework for Productizing and Monetizing Intellectual Property
15:13 • 3min
Exploring the Concept of Market Cap and Business Scalability
17:57 • 3min