Sara Lattanzio joins to discuss all things B2B marketing, including the differences between B2B and B2C marketing, how startups can build a marketing plan, mistakes many B2B brands make, and much more.
Sara is the Senior Marketing Manager at Adnovum, a software development company. She has several years of international experience in B2B Marketing (Services & SaaS) and sales.
Get in touch with Sara on LinkedIn.
If you any questions about brands and marketing, connect with the host of this channel, Itir Eraslan, through:
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