Jason March: DraftKings Casino Unpacked

🎙 NEXT.io Podcast #235 with Jason March, VP of Gaming at DraftKingsJason March built DraftKings' iGaming division from scratch and in this episode, hosted by Pierre Lindh, he takes us behind the scenes of how it's become a tech-first, content-driven casino powerhouse.⏰ Timestamps:00:00 - Intro00:18 - Sponsors message01:38 - Welcoming Jason March02:10 - Why Jason joined DraftKings and built the iGaming division04:58 - How DraftKings became a tech-first casino operator07:36 - Trends in U.S. iGaming: live dealer, jackpots, social and multiplayer10:04 - Building in-house content and launching a game studio11:20 - What makes a hit game? Risk, failure, and unexpected winners15:04 - The importance of player choice and interaction16:25 - Sneak peek: new interactive games coming soon18:25 - Jason’s personal casino favorites20:57 - Live casino evolution and the rise of game shows23:37 - Challenges of state-by-state ring-fencing for live game content26:31 - How to approach DraftKings with a new game or product27:27 - Why entering the U.S. is hard and worth it28:04 - Balancing in-house games vs third-party content30:34 - Strategy behind DraftKings’ proprietary game studio31:50 - Lottery and Jackpocket: cross-sell strategy and player acquisition33:47 - The future of U.S. iGaming and why more states will legalize35:19 - The black market problem and the push for regulation36:20 - Responsible gaming and why regulation matters36:56 - Closing marks🔔 SUBSCRIBE TO THE PODCASTYouTube: https://www.youtube.com/@nextdotio CONNECT WITH NEXT.IO✩ Website - https://next.io/This episode of NEXT.io is brought to you by:Pragmatic Solutions – Leading iGaming platform technology.https://pragmatic.solutions/Pragmatic Play – Industry-leading content provider.https://www.pragmaticplay.com/en/