Bloomberg Businessweek E-Commerce Outlook, DNA/RNA Sequencing
Jan 14, 2025
Gordon Sanghera, Co-founder and CEO of Oxford Nanopore Technologies, shares insights on groundbreaking DNA and RNA sequencing technologies. He discusses the democratisation of genetic analysis and its potential to revolutionize healthcare, especially in cancer detection and personalized medicine. The conversation highlights recent developments showcased at the J.P. Morgan Healthcare Conference, emphasizing how these innovations can transform personal health strategies and contribute to more accurate treatments.
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Optimizing E-Commerce
- BigCommerce helps businesses optimize revenue and profitability across all sales channels.
- They focus on organizational agility to experiment and adapt quickly.
Combating Cart Abandonment
- Cart abandonment is a common issue for retailers, often due to a complicated checkout process.
- Simplifying payments with options like Apple Pay can reduce friction and increase conversions.
Consumer Behavior Insights
- BigCommerce's shopping platform gathers data on consumer behavior, like browsing habits and cart abandonment.
- This data helps businesses understand consumer trends and improve their strategies.