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Pioneering AR Solutions for the Enterprise World with Daniel Diez
Aug 17, 2023
34:44
Snipd AI
Daniel Diez, an expert in the augmented reality (AR) universe, discusses Magic Leap's advancements, including the Magic Leap 2 headset and its adoption by enterprise customers. The podcast explores the applications of wearable technology in training and healthcare, highlighting the positive feedback for Magic Leap 2. The potential of AR in the architecture engineering instruction industry and the challenges in the consumer market are also discussed.
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Quick takeaways
- Magic Leap improved their device based on feedback from enterprise customers, making it lighter, smaller, and with a bigger field of view.
- Magic Leap's expertise in optics sets them apart from competitors in the AR space.
Deep dives
Magic Leap: The Transformation to Enterprise Market
Magic Leap, a designer and builder of an advanced augmented reality headset, is focusing on the enterprise market. They aim to deliver immediate value in sectors like manufacturing, healthcare, public sector, and architecture by providing applications for training, data visualization, and remote assistance. The consumer market proved challenging as the ecosystem lacked sufficient content to justify the price tag. Based on feedback from enterprise customers, Magic Leap transformed their device to be lighter, smaller, and with a bigger field of view. They also integrated features like dynamic dimming and precise prescription lenses. With a robust software side, Magic Leap supports developers, fosters partnerships, and educates the market on the potential uses of AR in the enterprise space. Training in manufacturing, 3D visualization in healthcare, and remote assistance are seeing significant traction. Magic Leap is excited about the potential for enhanced healthcare delivery and envisions future growth in retail, location-based experiences, and automotive design.
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