

How Ludwig Ahgren became the #1 Streamer on Twitch
Feb 28, 2022
Ludwig Ahgren, a leading streamer known for his innovative subathon, shares his journey from standup comedy to becoming the most subscribed channel on Twitch. He discusses the dynamics of building a community through real-time engagement and how he transformed his financial struggles into success. Ludwig also reflects on the challenges of sponsorships, the emotional rollercoaster of subathons, and his strategic decision to move from Twitch to YouTube, emphasizing authenticity and connection with audiences.
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Early Content Creation
- Ludwig started creating content at 16, uploading Call of Duty commentaries as "The Zany Sidekick".
- He later shifted to Smash Bros. content, with a Top 10 Salty Moments compilation becoming his most viewed video.
College Hustles
- While in college, Ludwig earned $2,500 from his YouTube videos and proudly shared his "hustle" with everyone.
- He also ran a poker ring and explored various side hustles to make money.
Streaming Beginnings
- Ludwig's streaming journey started after getting fired from jobs and working part-time at Best Buy.
- Inspired by a friend, he began streaming himself playing "Getting Over It" while drunk, attracting a small initial audience.