Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast Complete Customer Journeys & Attribution With Shopify Data | #204 Benji Walvoord
In this episode, we discuss how you can collect, unify and activate your customer data. Benji Walvoord, lead solutions engineer at Rudderstack.com, shares insights about customer journeys & attribution with Shopify data.
On the Show Today You’ll Learn:
- The different sources of data in a Shopify store
- How Shopify merchants can effectively handle the complexity of data from multiple sources
- Why it is crucial to ensure that data flows in the correct direction in Shopify
- How data attribution does help Shopify merchants gain an understanding of their business
- The benefits of using Shopify's built-in tools for managing data
- And more
Links & Resources
Website: https://www.rudderstack.com/
Shopify App Store: https://apps.shopify.com/rudderstack
LinkedIn: https://www.linkedin.com/company/rudderstack/
YouTube: https://www.youtube.com/channel/UCgV-B77bV_-LOmKYHw8jvBw
Get access to more free resources by visiting the podcast episode page at https://bit.ly/46mpvC6
Episode Sponsor
For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
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