Dohyun Kim, also known as YourAverageTechBro, is a savvy app developer and content creator. He dives into the exhilarating world of app development, sharing the secrets behind his app, Montee. Hear about the balancing act of coding and personal life, his tech preferences like React Native, and crucial marketing strategies. Dohyun explains how to harness the power of social media for growth and emphasizes the importance of rapid development and purposeful feature selection. Get ready for insights on navigating the competitive app landscape!
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question_answer ANECDOTE
Long Road From Idea To Revenue
Dohyun started building apps in 2021 expecting quick success but it took years to reach consistent revenue.
His most profitable app reached about $1.6–1.7k MRR, showing realistic indie maker timelines.
volunteer_activism ADVICE
Ship With What Gets You Fastest
Choose technologies that let you ship fastest rather than chasing orthodoxy.
Prioritize being a builder who ships over being an engineer who debates the perfect stack.
question_answer ANECDOTE
SEO Kept A Dead Product Alive
PerfectInterview.ai was launched, later shut down, but organic SEO kept sending thousands of clicks per month.
That traffic convinced them to rebuild and relaunch the product successfully.
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In this conversation, Simon Grimm interviews Dohyun Kim, known as YourAverageTechBro, about his journey as an app developer and content creator. They discuss the challenges and successes in building apps, the importance of marketing, and the technologies used in app development, including React Native, Supabase, and AI tools. Dohyun shares insights on his most successful app, Montee, and the strategies behind its development and marketing, as well as the lessons learned from previous projects. In this conversation, Dohyun discusses the development of his app, Montee, focusing on the use of Next.js and Supabase for differentiation and backend management. He shares insights on API security, handling costs, and user management strategies. The importance of action bias in development is emphasized, along with ideation and keyword research strategies. The discussion also covers social media marketing tactics and preferences between web and mobile app development.
Dohyun prefers using technologies that allow for rapid development and shipping.
He believes in copying successful ideas rather than focusing on originality.
Montee, his AI meeting recorder app, achieved $1,500 in monthly recurring revenue shortly after launch.
Dohyun discusses the challenges of app growth and the impact of churn on revenue.
He highlights the importance of effective marketing strategies for app success.
Dohyun prefers Supabase over Firebase for its relational database capabilities and better documentation.
He shares insights on the technology stack used for PerfectInterview.ai, including Next.js and Gemini.
Dohyun believes that app growth is often a series of step functions rather than exponential growth. Copy first and differentiate second is a key strategy.
API keys should never be exposed in client-side code.
User requests should always be traceable to prevent abuse.
Action bias is crucial for shipping apps.
Keyword research is not the only way to ideate apps.
Social media marketing can drive app visibility.
Instagram is currently more explosive for growth than TikTok.
Web apps allow for faster updates and cash flow management.
Developers should focus on building value-adding features.
It's important to distinguish between fun projects and income-generating apps.
Rocket Ship