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Bernard Marr's Future of Business & Technology Podcast
Delivery Hero and AWS: Cost Optimization in the Cloud
Aug 31, 2023
Michael Krenz, Engineering Director at Delivery Hero, dives into cost optimization in the cloud through AWS services. He discusses innovative strategies like using spot instances to lower operational expenses and the shift from SQL to NoSQL databases. Krenz emphasizes the importance of cultural accountability among engineers in achieving a 10% cost reduction per order. The conversation also touches on the integration of machine learning within a customer data platform, showcasing how collaborative efforts can drive profitability and experimentation.
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Quick takeaways
- Delivery Hero effectively utilizes AWS spot instances and NoSQL solutions to significantly reduce cloud costs, achieving a 10% decrease per order.
- The company fosters a cultural shift towards cost accountability among engineers, promoting cost efficiency as a priority alongside performance and reliability.
Deep dives
Delivery Hero's Cloud Strategy
Delivery Hero has established itself as a leader in the local delivery platform sector, serving over 2 billion customers in more than 70 countries since its founding in 2011. The company not only focuses on food delivery but is also pioneering quick commerce, which involves delivering groceries and household goods to customers within a short time frame, often under an hour. Their cloud strategy centers on a long-term partnership with AWS, which has been vital for scaling operations and fostering innovation. AWS provides a range of services that support Delivery Hero's ambitious goals, including architecture consultations and hands-on workshops.
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