65 / The Creation of Culture as a Competitive Advantage

What job are product leaders really paid to do? When you boil it all down, leaders are paid to deliver results. Quantitative, which many believe are more easily measured. And qualitative, which invites the notion of organizational culture: much more difficult to measure, but more important in today’s world than ever before, Chalmers Brothers claims.

In this episode of the Product Momentum Podcast, Sean chats with Chalmers Brothers, who for the past three decades has served as author, speaker, and certified leadership coach for executives in some of the world’s best-known companies.

“I have had more conversations with leaders in the past 5 years about the conscious – not haphazard or accidental – creation of culture as a competitive advantage than I’ve had in the first 30 years of my career combined,” he says. “Something is going on.”

That something starts with the effective use of language. Language creates and generates, Chalmers adds. It defines culture, creating a context that enables effective conversation. “With language, we make visible that which was previously invisible.”

Tune in to hear more on this topic from Chalmers Brothers, including how:

• Time management is really commitment management.
• Effective conversation can help you manage your commitments.
• Key elements of leadership lie within the context of innovation.

The post 65 / The Creation of Culture as a Competitive Advantage appeared first on ITX Corp..