
Nikkei Asia News Roundup with Jada and Brian #95(2025.11.28)“China-Japan tensions, South Korea’s instant noodle boom”
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Nov 28, 2025 In this engaging discussion, guest Lisa Kim, Chief Markets Correspondent at Nikkei Asia, dives into the complexities of China-Japan tensions, exploring Prime Minister Takaichi's remarks on collective self-defense and Beijing's reactions. They also shine a light on South Korea's booming instant noodle market, driven by K-pop and social media virality, causing a stock surge for brands like Samyang. With insights into fluctuating market trends and cultural shifts, this conversation is both insightful and entertaining.
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KBO's Fan-First Growth Strategy
- South Korea's KBO grew to a record 12.3 million attendees in 2025 by focusing on digital engagement and affordable stadium experiences.
- Teams boosted appeal with fan-focused food, unique drinks, and streaming that lets fans create highlights.
Chinese Bonds Dip Below Japan's
- For the first time, 10-year Chinese government bond yields fell below Japan's, reflecting divergent economic trajectories.
- China's deflationary pressures and loose policy contrast with Japan's steadier CPI and higher yields.
Diplomatic Rift Threatens Tourism
- Japan-China tensions spiked after Prime Minister Sanae Takaichi said Taiwan's fall would be "survival-threatening" for Japan.
- Beijing reacted with travel and study advisories, risking a large slice of Japan's inbound tourism tied to Chinese visitors.
