Dr John Whyte is the Chief Medical Officer of WebMD, he’s also worked at Director level at the FDA and was also Chief Medical Expert at the Discovery Channel.

0:00 Intro

0:54 Anxiety as a content creator

2:33 Why should executives think like physicians?

7:23 Decision-making with limited information

10:47 Bayesian reasoning

12:57 Risk, acuity and stress

15:28 What should we NOT learn from physicians?

17:06 Future of health communication, health influencers

22:29 Regulation for health influencers?

24:22 Habit: I've never applied for a job

26:53 Networking building

28:24 Introspection as a habit for success

John runs a course called 'Think Like a Doctor to Make Executive Decisions' — and I ask about different frameworks executives can pick up from doctors and use in non-healthcare settings (such as bayesian reasoning and assessing what is a symptom vs a cause).

John’s also a veteran of the health communication space, and we discuss where the future of health content is going, and the art of storytelling.

John's course: https://www.linkedin.com/learning/think-like-a-doctor-to-make-executive-decisions

You can find me on Twitter @MustafaSultan and subscribe to my newsletter on www.musty.io

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