164. More Than Money: Selling a media company for $300M?! Serial entrepreneur & angel investor Krishna Subramanian reveals the $ecrets to dominating digital marketing
May 9, 2024
49:57
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This week, Jason is joined by serial entrepreneur and angel investor in the digital advertising and marketing space, Krishna Subramanian!
Krishna breaks down how his original plan of attending med school to become an orthopedic surgeon changed when burnout hit and taking a chance on tech, selling Blue Lithium (which he co-founded in 2004) three years later for $300 million to Yahoo, how retargeting works, how he got into digital marketing, what motivates him, some of the biggest apps they have worked with, how influencer marketing has changed, how Captiv8 works, and how they work with predictions for the future.
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