Scale Your SaaS 244: How to Gain More Efficient Growth Using Data - with Scott Stouffer
EPISODE SUMMARY
Everywhere you go in software businesses, you hear "KPI" thrown around. But how exactly do you begin to capture data, make sense of the numbers and produce an action plan written with letters? Easy. You follow the steps of intentional iteration.
Host and B2B SaaS Sales Coach Matt Wolach and ScaleMatters CEO Scott Stouffer unleash the magic of intentional iteration and unravel the secret art of using data. Stouffer also shares the assortment of tricks you can apply to scale your company securely. Watch and learn to wield logic like a wand to spell your company to success!
PODCAST-AT-A-GLANCE
Podcast: SaaS-Story in the Making
Episode: Episode No. 244, "How to Gain More Efficient Growth Using Data - with Scott Stouffer"
Host: Matt Wolach, a B2B SaaS sales coach, Entrepreneur, and Investor
Guest: Scott Stouffer, CEO of scaleMatters
TOP TIPS FROM THIS EPISODE
- Model, Measure & Analyze the Motion
- Fund Lead Generation Early
- Invest in Sales Support
- Have an Efficiency Mindset
- Onboard Executives & Delegate
EPISODE HIGHLIGHTS
- Intentional Iteration Ensures Progress
- Context Drives Actionability
TOP QUOTES
Scott Stouffer
[5:50] "Never fast enough but making good progress."
[10:18] "None of us come out of the gate and have this perfectly honed go-to-market engine. It's a series of twists and turns and experiments we go through until we try to find things that work."
[21:38] "Fail fast but do so because you're being very intentional about things."
Matt Wolach
[22:38] "bringing on somebody else who focuses on something and who could– can take something off your plate… it's more than just the sum of each part. It's like an exponential acceleration."
Get even more tips by following Matt elsewhere: