Mike Madrid has been a nationally recognized political consultant and authoritative voice on Latino voters for three decades. A pioneer in Latino communications and outreach strategies in state, local, and national political campaigns, and has worked for major campaigns on both sides of the aisle. In 2020, he co-founded the Lincoln Project, a Republican anti-Trump organization. Mike was an adjunct lecturer on Race, Class and Partisanship at the University of Southern California in Spring 2021 and is currently a Senior Fellow at UC Irvine School of Social Ecology. Madrid is the author of the book titled “The Latino Century”, published by Simon and Schuster.

Mike shares his keen insights into President Joe Biden's campaign exit; VP Kamala Harris's flawless transition to presumptive nominee; the sudden shift in momentum from right to left; Trump fatigue; the Latino vote; and more.

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