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The Dispatch Podcast
A Party in Trump's Image | Interview: Patrick Ruffini
Nov 22, 2023
Patrick Ruffini, Republican pollster and co-founder of Echelon Insights, joins Andrew Egger to discuss Trump's activation of the populist coalition, the shift in non-white voting habits, and the role of pro-life politics. They explore Trump's surprising support among Hispanic and Black voters, the impact of educational attainment on political divisions, and the challenges and opportunities for the Republican Party.
37:53
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Quick takeaways
- Donald Trump attracted more non-white working class voters by presenting a tough, populist style of Republican candidate over the kinder, gentler version proposed by the Republican establishment after 2012.
- Educational polarization has reshaped the political landscape, with lower-income voters aligning with the Republican coalition and higher-income voters leaning Democratic.
Deep dives
Donald Trump's ability to attract non-white working class voters
Despite conventional wisdom that Republicans needed to soften their message to appeal more to non-white voters, Donald Trump was able to attract more non-white working class voters than any Republican in a generation. This suggests that there was an undercurrent sentiment among these communities that preferred a more tough guy, populist style of Republican candidate rather than the kinder, gentler version proposed by the Republican establishment after 2012.
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