When you’re in the online marketing space like Kristie and Elijah Whites from Serving Social are, automatically what you get a lot is, “I want to build a web store because this kid on this show that I saw made $100 million in two weeks and I know I could do that because I have a great product.” Kristie and Elijah says you could probably make $1 million dollars in two weeks or even $100 million if you wanted to, but it takes a lot to build up to that certain point and it’s something you have to consistently do. They say when you do something like a podcast, you have to be ready to be authentic. You have to have your own original concepts, your own original story. You have to put yourself out there and you have to be somebody that some people can relate with. In other words, you have to be you. You have to maintain saying, “This is who I am. This is who I’m going to be and I’m going to consistently deliver you this exact same content on a regular basis.”

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EP 313 – Marketing Monday With Serving Social’s Kristie and Elijah Whites