How do you effectively manage an SEO campaign? What exactly qualifies as an SEO campaign? (The answer might surprise you!)

Wix’s Crystal Carter and Mordy Oberstein explore how to start, manage, and finish SEO campaigns. Dive into tips on setting the right expectations and how to create synergy across multiple teams when running an SEO campaign. 

Special guest Jeremy Moser, founder and CEO of uSERP, shares his experience running all sorts of teams from SEO to content marketing and how to manage them all for an effective SEO campaign and beyond.

It’s all things SEO campaigns on this episode of the SERP’s Up SEO Podcast.   

[00:02:54] What's on this episode of SERP's Up?

[00:04:51] Focus Topic of the Week: How to Shape an SEO Campaign

[00:20:27] Focus Topic Guest: Jeremy Moser

[00:24:20] People Also Ask  

[00:31:23] Snappy News

[00:35:09] Follow of the Week: Kevin Gibbon

Hosts, Guests, & Featured People:

Crystal Carter

Mordy Oberstein

Jeremy Moser

Kevin Gibbon

Resources:

Wix SEO Learning Hub

uSERP

Resignal SEO Agency

The Searchlight Newsletter 

News:

Google: Page Experience Is A Ranking Signal, Not A Ranking System

Google Analytics To Show UA3 Data For A Year After It Stops Collecting Data On July 1, 2023: