Finding Balance: Cory Carlson's Journey from Corporate Success to Executive Coaching

Here are the episode highlights from my conversation with Cory Carlson:

1. The Importance of Work-Life Balance: Cory Carlson delves into his realization of the necessity for work-life balance after experiencing significant personal and professional losses. He explains how the constant work pressure led him to neglect his personal life, ultimately prompting him to hire an executive coach. This decision became a pivotal turning point in his life, highlighting the common struggle for high performers to maintain balance.

2. Personal KPIs and Vision Statement: Cory introduces the concept of personal key performance indicators (KPIs) to track success in his personal life, similar to how one would track business metrics. Additionally, a dinner with a private equity group led to introspection about his life's purpose. His coach advised creating a personal vision statement, which ultimately focused his goals on connecting people to greater performance and purpose.

3. Transitioning to Coaching and Entrepreneurial Hustle: Cory shares his challenging and gradual transition from a stable corporate title to starting his coaching business after being fired. He was initially hesitant due to financial concerns and identity crises but embraced the change with a four-month severance package. Cory recounts the hustle involved in setting up meetings, dealing with rejections, and the slow initial growth, emphasizing the importance of stair-stepping into new endeavors with proper planning.

4. Launching Platforms and Impact of Podcasting: Cory discusses launching his website, coriamcarlson.com, in 2019, followed by his podcast in April 2020. Despite initial struggles, including a six-week break to reassess his motivations, his podcast has contributed significantly to his coaching business by providing valuable insights and enhancing his personal brand. Cory’s story underscores the power of platforms like podcasts and LinkedIn for networking and business growth.

5. Balancing Personal and Professional Life for Working Parents: Cory addresses the often overlooked aspect of balancing personal life with professional responsibilities, particularly for working parents. He emphasizes the importance of nurturing spousal relationships through "logistics dates" for weekly planning and "love dates" for meaningful connection. Cory’s approach offers practical strategies for maintaining harmony between work and home life, revealing the depth of his coaching philosophy.

Connect with Cory on LinkedIn: https://www.linkedin.com/in/carlsoncory/

#coaching #businesscoach #executivecoaching #entrepreneurship #corporatecoach #podcast