In a past episode, I revealed my discovery of what I consider to be the next frontier of electrical muscle stimulation.

…but with all other forms of EMS I've used in the past, although getting great results for injury rehab, muscle growth, targeted muscle “re-training,” and more, I've also had to deal with all sorts of wires, time-consuming electrode attachments, confusing user interfaces, and a pretty clunky experience that takes up a lot of time.

This brand-new electrical muscle stimulation suit called the Katalyst is a total game-changer. You literally just pull on the suit and select from any of the workouts on the app, and a personal trainer not only walks you through the entire workout, which involves functional fitness moves like squats, side lunges, presses, cardiovascular and power movements, and a whole lot more…

…but the intensity is automatically adjusted by your trainer as you go, and so it also creates a highly customized workout. This is one of the coolest time hacks for exercise that I've discovered in a long time, and—coming from a guy who has done a lot of different workouts—I can tell you that this thing is not some gimmicky “As Seen On TV” technology that you use to get a six-pack while you're sitting on the couch eating Twinkies.

In this episode, I interview the founder and CEO of Katalyst—Bjoern Woltermann—to take a deep dive into the latest science on EMS and how this new technology works.

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091: Market Testing Prior to a Crowdfunding Launch