
 The Marketer's Mind with Todd Brown • Marketing Topics That Push the Boundaries
 The Marketer's Mind with Todd Brown • Marketing Topics That Push the Boundaries 011: How Direct Response Pros View Marketing Strategies Versus Marketing Tactics
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 Apr 4, 2016  In this podcast, Todd Brown and Deborah Owen discuss the 'why' for entrepreneurship, the differences between marketing strategies and tactics, the importance of long-term goals, and the power of data-driven marketing. They also highlight the significance of making a positive impact on kids and families, understanding the purpose of different marketing elements, and the cooperation between strategies and tactics. 
 Chapters 
 Transcript 
 Episode notes 
 1  2  3  4  5 
 Introduction 
 00:00 • 5min 
 The Power of Data-Driven Marketing 
 04:48 • 6min 
 Motivations and Making a Difference in Kids and Families 
 10:35 • 2min 
 Understanding the Difference Between Strategy and Tactic 
 12:11 • 15min 
 Understanding the Difference Between Marketing Strategies and Tactics 
 27:41 • 2min 
