

011: How Direct Response Pros View Marketing Strategies Versus Marketing Tactics
4 snips Apr 4, 2016
In this podcast, Todd Brown and Deborah Owen discuss the 'why' for entrepreneurship, the differences between marketing strategies and tactics, the importance of long-term goals, and the power of data-driven marketing. They also highlight the significance of making a positive impact on kids and families, understanding the purpose of different marketing elements, and the cooperation between strategies and tactics.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 5min
The Power of Data-Driven Marketing
04:48 • 6min
Motivations and Making a Difference in Kids and Families
10:35 • 2min
Understanding the Difference Between Strategy and Tactic
12:11 • 15min
Understanding the Difference Between Marketing Strategies and Tactics
27:41 • 2min