Launching often looks like a celebration based on the Instagram hype, the "doors open!" countdown timer, and the various posts promoting audience buy-in. But a launch is not about opening doors—it's about the strategy *and* the lead-up. In this episode, I'm explaining the big shift that will set you up for launch success.
- The importance of a reliable, rinse-and-repeat sales process for successful launching.
- Why launching is an educational journey for your audience, packed full of value, regardless of whether they buy or not.
- The benefit of launching before you create it and pivoting to the needs of your audience as needed.
- Why capitalising on invaluable non-buyer feedback will help you to make your launch even better next time.
SHOW LINKS:
- DM me “magic” on Instagram (
@stephtaylor.co) to join the Launch Magic waitlist or visit
https://learn.stephtaylor.co/launch-magic-waitlist- Get my Daily Biz Booster emails:
https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits:
https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive:
https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan:
https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi:
https://stephtaylor.co/kajabiLet's be Instagram friends:
https://instagram.com/stephtay...
Imperfect Action