The Rainmaker Podcast How Posting Daily on LinkedIn Changed My Life And Can For You Too with Brian Mikula
May 26, 2025
Join Brian Mikula, a personal brand strategist and educator, as he shares insights on building a compelling personal brand without needing to be an expert. He tackles common fears like judgment and burnout that hold many back from expressing themselves online. Discover practical strategies for content creation and how students can navigate brand identity in today's competitive landscape. Brian emphasizes the importance of perspective in sharing personal stories and offers tips to enhance visibility while ensuring mental well-being in the workplace.
AI Snips
Chapters
Books
Transcript
Episode notes
Fear Blocks Personal Branding
- Fear of judgment is the biggest barrier to building a personal brand.
- Sharing what you learn benefits those who haven't yet learned that yet.
Value of Perspective Over Expertise
- You don't need to be an expert to provide value; a unique perspective matters.
- Curating others' expertise and adding your view makes content valuable.
Plan Your Content Categories
- Define 3 to 5 content categories aligned with your brand.
- Use AI and topic planning to generate daily post ideas without burnout.
