
The Startup Ideas Podcast
How to meet anyone you want
May 20, 2024
Join Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as he shares his expertise on building powerful connections. He reveals his proven strategies for sending impactful cold DMs, emphasizing the value of genuine engagement over transactional interactions. The discussion highlights creative networking techniques, like the Canvas Strategy and a nonchalant outreach mindset. Jonathan shares personal anecdotes, including how he connected with high-profile individuals in the tech industry, making networking feel both accessible and authentic.
50:30
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Quick takeaways
- Reaching out on Twitter to influential individuals involves offering value, not direct mentorship requests.
- Creating engaging content on Twitter and analyzing target interests facilitate connections with prominent figures.
Deep dives
Networking Strategy for Connecting with Influential People
Reaching out to influential individuals through platforms like Twitter, despite follower count, requires offering value and building connections over time. The focus is on providing value to those ahead in entrepreneurial journeys rather than asking for mentorship directly. Adding value to people's lives, offering unique opportunities, and utilizing platforms like Twitter for cold DMs are key strategies discussed.
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