TubeTalk: Your YouTube How-To Guide

The Best Feature YouTube Has EVER Released For Small Creators!

28 snips
Oct 20, 2025
Rob Wilson, a key member of the vidIQ team known for his expertise in YouTube features and growth strategies, dives into YouTube's exciting new Collab feature. He shares insights on how this tool can exponentially boost views for small creators, with a stunning case of impressions jumping from 2,800 to 58,000. Learn why timing is crucial for collaborations, how to analyze shared analytics, and practical tips for choosing the right partners. They also discuss leveraging AI to enhance content without losing your unique voice. Tune in for actionable advice!
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INSIGHT

Collab Extends Distribution Into Partner Audiences

  • YouTube's new Collab feature expands a video's distribution into partner subscriptions and browse.
  • That distribution can dramatically multiply impressions without changing your format.
ANECDOTE

Impressions Jumped 3,000% On Launch

  • On vidIQ Tutorials, Rob saw impressions jump from ~2,800 to ~38,000 after using Collab at launch.
  • That single change increased impressions roughly 3,000% by leveraging a 2M+ subscriber partner.
INSIGHT

Timing Matters: Launch Collabs, Expect CTR Dip

  • Adding Collab at launch fuels the video's first 24-hour performance far more than retroactive addition.
  • CTR and AVD can drop because you reach viewers unfamiliar with your channel, but total watch time usually rises.
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