In this episode I cover EQL's recent customer privacy incident in full detail and explain what happened, and why it shouldn't be considered as no big deal because incidents like this could potentially be company ending events.
I also talk about Nike suing The Shoe Surgeon and how coverage of the story seems to be ignoring that he's being accused of mass producing counterfeit sneakers. Allegedly.
Timestamps
00:00 - Cold Open
00:21 - Intro
02:38 - On Feet / Pickups
09:22 - Skips
12:57 - Upcoming
15:06 - Shoe Surgeon Sued By Nike
26:08 - EQL and Customer Data
29:22 - Disclaimers
33:17 - Kept The Same Energy
36:12 - Twitter Timeline of Events
46:46 - One Time Exception
51:38 - Tweets Deleted
53:45 - Blowback
57:16 - JBosston617's Side of the Story
01:00:52 - Morality and Companies
01:04:04 - Avoiding Company Ending Events
01:08:43 - Who's to Blame
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Sockjig Sneaker Podcast