The Carey Nieuwhof Leadership Podcast CNLP 715 | The Most Overlooked Group in Your Church: Annie F. Downs on What Many Churches Are Missing in Ministry and the Power of Human Connection On and Offline
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Mar 11, 2025 
Annie F. Downs, a New York Times bestselling author and podcast host, joins the conversation to explore the often-missed opportunities within church ministries. She emphasizes the importance of real human connection in an age of rising social isolation. Annie discusses how church leaders can engage both online and offline congregants authentically, the shift towards community-focused interactions, and the unique challenges faced by isolated groups, particularly single women. Her insights highlight the need for inclusive practices and open communication in fostering meaningful relationships.
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Content vs. Community Shift
- In the past, content was scarce, but community was plentiful.
- Now, content is everywhere, making community scarce.
Preaching in a Digital Age
- Pastors now preach to a broader online audience, not just the room.
- This can impact the connection with their in-person community.
Crosspoint's Approach to Community
- Crosspoint Church streams its 9 a.m. service live to multiple locations, including a women's prison.
- They prioritize activations to foster community around content despite online reach.