Supply Chain Now

Celebrating Manufacturing Day 2025

11 snips
Nov 5, 2025
Join Danny Gonzales, Founder and CEO of IndustrialSage, as he shares his journey to modern manufacturing storytelling. He discusses how his new documentary series, American Makers, aims to shift perceptions and inspire future talent. The conversation dives into labor shortages, reshoring trends, and the growing role of automation in manufacturing. Danny highlights how powerful stories can boost employee pride and address workforce challenges, making manufacturing more appealing to the next generation.
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ANECDOTE

Big Green Egg Meets Space Shuttle

  • Danny Gonzales shares his wish to work at Big Green Egg and links its ceramic to space shuttle components for heat resistance.
  • He enjoys the product stories and small manufacturing details like the hidden heart mark on some units.
INSIGHT

Manufacturing's Perception Gap

  • Danny Gonzales says modern manufacturing is wrongly perceived as dirty and obsolete and is actually a backbone of global economies.
  • Seeing manufacturing's innovation and daily impact gives workers more purpose and appreciation.
ADVICE

Use Storytelling To Recruit Talent

  • Use storytelling and video to change perceptions and inspire talent toward modern manufacturing careers.
  • Highlight real facility work to boost workers' sense of purpose and attract future employees.
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