Tips on building a personal brand with Tonya Eberhart and Michael Carr

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Tonya is the founder of BrandFace® and Branding Agent to Business Stars. She’s also the author of four books on personal branding. Tonya’s humble career began while selling vacuum cleaners door to door to pay her way through college. That led to a job in radio, where she observed local business owners who were featured in their own advertising and positioned as local celebrities in the market. That’s when she realized the power that personal branding has on a business. Almost two decades and many successful brands later, she founded BrandFace®, a personal branding firm consisting of a book series, speaking series, and personal branding program that is designed to help business stars differentiate themselves.  

Michael met Tonya in 2013 when he became a client of BrandFace. He was intrigued by her mantra, “People don’t do business with a logo. They do business with a person.” Immediately, he put her exclusive personal branding concepts to work at his own brokerage, and as a result, his business quadrupled over the next year.  On the heels of that success, they decided to co-author BrandFace® for Real Estate Professionals and BrandFace® for Entrepreneurs, both of which became #1 international bestsellers on Amazon.  And today, he is a partner and the COO of BrandFace®.  Today, Michael and Tonya bring personal branding solutions to business professionals across the globe, teaching them the same principles he has used to become a recognizable local brand.  Michael is known today as the Abundant Life Broker, and teaches business owners, entrepreneurs and real estate professionals how to brand and market themselves in order to achieve an abundant life.  

Books: * BrandFace® (the original book for Business Owners & Leaders) * BrandFace® for Real Estate Professionals (with co-author Michael Carr, America's Top Selling Real Estate Auctioneer) * BrandFace® for Home Improvement Professionals (with co-author Ron Greenbaum, The Basement Doctor) * BrandFace® for Entrepreneurs (again with co-author & real estate entrepreneur, Michael Carr)  Learn more: Real Estate Professionals: BrandFaceRealEstate.com Business Owners, Leaders & Entrepreneurs: BrandFaceStar.com 

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