Dive Club 🤿
Alex Schleifer - How design at Airbnb creates a culture of craft at scale
May 16, 2024
Former Chief Design Officer at Airbnb, Alex Schleifer, discusses creating a culture of decisiveness, leadership in design, preparing for an AI future, achieving craft at scale, and instilling Airbnb's culture in your team. He also touches on the importance of tools in design, storytelling potential in games, and his journey post-Airbnb.
47:59
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Quick takeaways
- Building a design culture at scale involves a focus on hiring, refining practices, and fostering talent growth.
- Emphasizing craft, intentionality, and decisiveness in design processes leads to impactful decision-making culture.
Deep dives
Using Video to Showcase Work and Jitter for Motion Design
The trend of using video to highlight designs is highlighted as a way to add premium quality, with a tool like Jitter simplifying motion design work. Jitter, akin to Figma but for motion design, streamlines the process and offers templates for easy usage.
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