Indie Bites

Building a financial engine for your indie business - Justin Jackson

Nov 1, 2023
Justin Jackson, co-founder of Transistor, MegaMaker and more, joins the show to discuss building a financial engine for indie businesses. They cover managing finances, building profitability, challenges faced when things don't go well, and practical tips for success.
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INSIGHT

Financial Engine Is The Core Problem

  • Many indie founders' problems stem from a broken financial engine in their business or life.
  • Fixing that engine requires brutal assessment of revenue, expenses, and desired outcomes.
ADVICE

Reserve Profit And Taxes Automatically

  • Use the Profit First system: allocate percentages of revenue to profit and taxes automatically.
  • Pay yourself first by reserving a fixed profit percentage before spending on operations.
ANECDOTE

Launches Can Temporarily Rescue Cashflow

  • Justin recalled launching products and facing volatile months that forced constant launches to survive.
  • He described working intensely on a book and small products to regain breathing room after bad runs.
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