538: Transforming Therapy with Gaming: How MindJam Supports Young Minds

In this episode of the "Giant Robots On Tour" podcast, hosts Sami Birnbaum and Rémy Hannequin interview Dan Clark, the Founder and CEO of MindJam, an innovative platform providing emotional and SEN (Special Educational Needs) support for young people through gaming, game design, and digital skills. Sami shares a personal story about how his mother, an educational psychologist, introduced him to MindJam, highlighting its impact and relevance. Dan explains that MindJam was born out of the need to support young people who feel out of place in traditional educational settings, particularly those with ADHD, autism, and other neurodivergent conditions. By leveraging popular games like Minecraft, MindJam builds trust and engages young people in a medium they enjoy, transforming therapeutic support into a more effective and engaging process.

Dan discusses the inception and growth of MindJam, which started during the pandemic when traditional in-person support became impossible. This shift to online sessions via gaming platforms provided a new avenue to connect with young people, enabling them to open up and build trust in a familiar and enjoyable environment. Dan emphasizes that gaming offers numerous benefits, such as enhancing cognitive abilities, fostering social connections, and providing a safe space for expression. Despite the negative stigma around gaming, he points out that it can be a powerful tool for personal development and emotional support. MindJam has grown significantly, now with 110 mentors supporting over 2,000 young people globally, showcasing the scalability and effectiveness of this approach.

The conversation also touches on the broader implications and challenges of integrating gaming into therapeutic and educational contexts. Dan highlights the need for societal perception shifts to recognize the positive aspects of gaming, counteracting the negative media portrayal. He underscores the importance of educating parents, educators, and social services about the benefits of gaming and how it can be used constructively. Dan shares inspiring success stories from MindJam, illustrating how gaming can lead to real-world achievements and personal growth.

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Transcript:

 SAMI: Right, we are back again. And this is the Giant Robots Smashing Into Other Giant Robots podcast, the Giant Robots on Tour series coming to you from Europe, West Asia, and Africa, where we explore the design, development, and business of great products. I'm your host Sami Birnbaum.

RÉMY: And I'm your other host, Rémy Hannequin.

SAMI: Let's get into it, Rémy. Joining us today is Dan Clark, the Founder and CEO of MindJam, a platform that provides online one-to-one sessions, providing emotional and SEN support for young people through gaming, game design, and digital skills.

Dan, full disclosure on this one: so, about a month ago, right? I get an email from my mom. Now [laughs], this email says, "You've got to check this guy out. Go and take a look at MindJam." And I'm thinking, mom, I don't get these emails from you. This is not the normal sort of thing I'd get from my mom on your average weekday. And I know in the past, like, I've told her that I'm kind of doing this podcast thing, and I'm starting to regret, like, telling her this. Like, what is she throwing my way?

But I get into some research...and maybe for some context, actually, which is helpful because my mom isn't just doing research for the podcast, my mom's an educational psychologist. So, she's been doing that ever since I can remember. I remember growing up as a kid, and that was, I mean, she assessed me numerous times. And she works, I guess, similar kind of to the children or people that you're working with, people with ADHD, autism, neurodivergent children, just often who are struggling in school and trying to find where they fit.

And I start doing my research. I look into it, hit the website, hit your LinkedIn. And I'll be, like, totally honest with you: We were both just blown away by what you are doing. And this is coming not only from me, and I work in the tech industry, and I've got a history of slight gaming addictions, which we might touch on, but also coming from my mom who works on the other side and works with all the local authorities. She does the kind of tribunals that they have to do to try and get people into the right schools and kids into the right schools.

And, literally, we were blown away, and I nearly got lost as well on your website. I found some kind of gaming streams that you do, and I feel almost like we missed a trick here, Rémy, because we could have done this podcast on Minecraft. It's such a nice flow, right, when you're streaming.

DAN: Yeah, it makes it easier when you've got that distraction there as well. You can just chat about it. Thank you so much for inviting me on. It's a pleasure being here and, yeah, I'm glad you kind of understand what we're doing here. MindJam itself is four years old now. But I was doing things before in the pandemic, similar. But once the pandemic hit, that was the key moment where everything went online for my support with young people. And, suddenly, the light bulb came on, and I was like, this is a way in.

You know, there are so many young people that are struggling, lost, feel they're stupid, and don't fit in. Yet, actually, they're amazing. But, you know, a standard way of sitting in front of them going, "Tell me why you can't go to school. Why can't you do this?" you know, it doesn't work. They don't trust that person. They've got trauma. They've been, you know, battered down by education and by health services.

And so, to suddenly have someone who comes in and goes, "Oh, so you love Minecraft. Oh, I love Minecraft, too. Let's join in. Let's go in a world." And then, you can build that trust to then go, "How's your week been then?" Or, you know, and start talking, and you're just on the same wavelength. And, for me, it was something as soon as I sort of realized, it was like, this is...of course, this makes perfect sense. And then, I looked and saw nobody else is doing it [laughs].

So, I started off MindJam just on my own. At first, very quickly, we got working with lots of...in the UK, we have local authorities, which is the councils around, so seeing there is a real, you know, thing that they would work with us. So, that was great, to be recognized as actually a real service, rather than just someone playing games with kids. It's like, no, this is real. This really works. And then, it quickly got bigger than me, and now we are at 110 mentors working for us, and we're supporting over 2,000 young people all over the world.

SAMI: That's incredible.

DAN: It's a mission of mine, you know, we'll go more into my sort of history, but I've got two neurodivergent children: both autistic, one's ADHD as well. When you see something that you think is going to work for your child, to then suddenly see it's got, like, a two-year waiting list, which most have, it's heartbreaking, and you know it's going to be too late.

So, it's always been my mission with MindJam to keep that waiting list as small as I can, but also, obviously, expanding with quality mentors and all that. So, you know, we generally tend to always say about three months before we can sort of get that support for young people. But yeah, it's something very close to my heart that I'm so passionate about and, yeah, it's been a great journey so far.

SAMI: You can tell. It's so interesting because, like you say, when you find something that works for your kids. Because when I was younger, I struggled with separation anxiety a lot in school. So, I would have days when I would really struggle to go to school. During my high school period, I went to the Royal Free, which is down in Hampstead, so not too far from where I grew up and not too far from my school. And my parents...I tried to engage with a therapist. But it's almost like, I don't know if I wasn't cognitively or intellectually developed enough to engage in that way, but it didn't work. Ultimately, I did kind of one or two sessions. I remember filling in some questionnaire and thinking, like, I don't get this. This doesn't make sense.

And what you're talking about, if I understand correctly, is you're coming to where the child is at. You're coming to a safe space for them, a place where they feel comfortable. It's almost like a world which is predictable. Whereas the outside world is very scary, right? Especially for people who have generalized anxiety disorder, like I said, autism. It's very challenging. And so, you come to their level, and you say, "Right, let's find a place where we all feel comfortable." And then, we can start to engage. And you say, like, you know, the pandemic was a little bit of a light bulb moment.

What's been the biggest barrier then? So, you've found yourself kind of going into this and saying, right, this is something which works. It works for my kids. I want to make this available, accessible. What's been your biggest barrier to getting this off the ground and getting it working?

DAN: It's the negative thoughts and the way the media portrays and education portrays gaming, basically. That has been the hardest thing is most parents are on board, but they still feel a little bit ashamed of how social media is on gaming and screen time. And they're very worried that they're not doing the right thing. And we come in a way of also educating. We educate the educators. We do training plans for schools, and for social services, and all sorts because there are so many benefits to gaming that aren't recognized.

And, you know, gaming is still generally quite new. It's evolved so much in the last even 10 years. It's insane the way the characters have evolved. And the emotional nature of games now is really complex and, you know, young people and older people can get so much from them. But gaming still, in general, people are still like, "Well, get off that. Do something actually worthwhile." It's like, it's so worthwhile. There's so much, you know, strategy game you've got so much from it. And a fast-paced shooting you've got cognitive abilities. The perfect example I've got is, did you hear a couple of months ago a young lad, I think he was 13, he beat Tetris.

SAMI: Yes.

DAN: He completed Tetris, which is incredible, you know, it's like, oh, wow. And the first thing the newsreader said to them, the media person interviewing him went, "You should get out more." That's the way she portrayed it, rather than going, "What an achievement it is. You should get outside more." I'm literally like, what? What's going on? You know, again, this kid, you know, he's in the Guinness World of Records. What an achievement. He's famous around the world for doing it.

It's like, why is that not seen as such a good thing? You know, so yeah, so that was the hard thing was especially schools, you know, they're very frightened of gaming and of change. And so, trying to help them see that, actually, if you meet a young person where they're at in something they love, then you can help inspire them and help find out why they can't deal with the things, why they can't engage with school, and also inspire them for future learning careers. Even healthy gaming comes from having that understanding of how they're gaming.

So, if someone's sat up all night gaming, yeah, we all know it's not great for them. But if you just say, "Gaming's evil. Get off it. You're wasting your time. I'm turning that off," they're going to want to rebel against that. Yet if you come in and go, "Oh, wow, I can see why you were sat up all night doing that. But have you noticed that you're not as good at playing when you're really tired or really hungry?" And if you look at the top e-sports players, they're athletes. They exercise; they eat well; they sleep well. So, you know, if you embrace gaming a bit more, you can get that trust and that bond to then help inspire in other ways.

RÉMY: I mean, I could talk about it for a long time. It's really refreshing to hear someone talk about video games in such a positive way and talking about the benefits. And you even mentioned strong players like athletes. It's really refreshing. And I'm wondering, how did this knowledge come up to you in the first place?

So, I bet you might be someone enjoying playing games yourself. But how did you see all these benefits yourself? Because, unfortunately, it's not something we talk a lot about. As you mentioned, in the press, we hear about all the negativity. Every time there is a strong event, we blame video games, all that. And we forgot all the stories where the video games enhance people, if they have trouble or not. It can be very beneficial to a lot of people. So, how did you see this value yourself?

DAN: Yeah, well, yeah, I've always been a gamer, you know, ever since Spectrum 48K, I think you had. I'm showing my age now, but it was mainly when the Sega Megadrive, and from then, PlayStation onwards were my days. And me and my brother used to have great times together on that as well. You know, it was our bonding. But then I think the biggest light bulb to me...before the pandemic, I was a teacher. And I used to teach music and ICT and computers as well, and having my children as well, and both in school connecting with the young people.

Because I was a gamer, I could talk about the games that they're playing with them and to see their eyes light up...and you're on a different wavelength with that young person. They suddenly got this trust in you, and they want to tell you all about what they've done on Minecraft, or what the new season of Fortnite's about. And it was having such a beneficial effect on them and same with my family as well. We, you know, both my children are autistic, and we've got, you know, we have a lot of difficulties around that of bonding together as a family, yet our closest moments have been through gaming together.

So, Mario 3D World was the first one I remember with my children playing, and we could play at all levels. So, my son was about four and, you know, he was often in a bubble, killed, and floating back onto the screen again. But, you know, we had a great time. And I was suddenly, like, looking, thinking, this is amazing. You know, nobody hears about this side of it that it's bringing us together. And so, from there, I then started doing after-school gaming clubs, so not coding clubs, nothing like that. It was gaming. And the young people they loved it. It was oversubscribed. Masses of kids came to it.

We had all sorts of things from Super Smash Bros, if you know that, to, you know, to PlayStation games, Go Simulator, and everything playing. And we just had a whale of a time, and they could really relax and make friends. And, again, it was all coming from the joy of gaming together, basically. And it's, you know, as much as some people might not like it, it's bigger and bigger. It's the biggest entertainment industry now.

And, you know, on the other side of it, there are so many careers in it. If your young person has an interest in gaming, see what they're interested, help it, champion it because it's, yeah, you know, there's such a future there. But yeah, that's my story, basically, and where that sort of light bulb came from.

And then, I've done a lot of research into the benefits of gaming and how you can use that for connecting with young people. And, you know, so many games now have characters with, you know, emotional things going off, or, you know, you can talk about feelings even in games like Minecraft where the characters don't talk. But you can be like, how must that person be feeling there? And, you know, you can really bring in real-life situations while gaming and also have a lot of fun, which I think is super important as well, which sometimes gets forgotten about. But, you know, real life is really enhanced by having loads of fun, and gaming's fun.

SAMI: Yeah. It's so fascinating. As you're speaking, I'm having this internal dilemma, right? Because, in my head, everything you're saying is true and makes sense. And I believe it, and I've seen it. And then, I probably still harbor those feelings that are almost entrenched, like you're saying, in the media with, you know, the person who completed Tetris. And those sorts of feelings are still, like, a little bit entrenched to me in terms of the negative sides of gaming.

Like, I guess I grew up probably similar to you, where it was like, "Well, why aren't you outside more?" and the negative aspect of it. I spoke about this in a different podcast, which I've apologized to my parents for mentioning in public. But when I was in university, it's too late now, I also kind of developed, I would call it probably, like, a small gaming addiction. I don't know where it would sit, but I was doing all-nighters Playing Call of Duty, Modern Warfare. And so, there definitely is a negative side. But I like what you say about, well, actually, you can address that in a healthy way.

But then, this week, just this week, which is quite uncanny, my seven-year-old comes, and he says, "Daddy, I really want to get an Xbox, you know, my friend's got one." And he's just starting to get to that cusp of gaming. So, in my head, I say, yeah, like that makes total sense, and I imagine the benefits and the fun time me and him could have on an Xbox. But I still struggle with those feelings of...maybe they're my own worries of, well, but what if he neglects his other stuff? What if he goes into like, yeah, with ADHD, he goes into hyperfocus, and that's all he does? How [laughs] can you counsel me out of this concern?

DAN: Well, no, I completely understand, and that is where all our fears come from, especially our generation and how it's put through. But I think young people more and more connect through gaming, whereas I think when we were gamers as young, a lot of stuff wasn't online. So, we weren't playing with our friends. We were playing on our own a lot of the time, whereas it's very social now. Platforms like Roblox and Minecraft are the things that are super social, working together as a team, things like that.

But also screen time, I can show you that we've got a whole list of benefits of gaming, actually, that I'll share with you because there's studies that even screen time has been proven not to be detrimental the way we're told it is. And I think we must know that through how we work. Most of us work on screens these days, so.

SAMI: Yeah, that's such a point of contention in the house because we currently do only on Fridays. So, they get, like, two hours of screen time. I don't know if that's strict. I don't know where I am on that. Do you have, like, with your own kids, or how do you handle that discipline? So, let's say I get the console, right? I bring it into the house to my seven-year-old. Do I limit it with screen time? How would you approach that sort of thing?

DAN: Obviously, with a seven-year-old, it's a little bit different from...mine are now 17 and 14. So, we discuss it more, but yeah, definitely, you know, have boundaries. And also, if you're worried about how they're gaming, maybe have the Xbox in the living room, so instead of gaming in their bedroom, they're gaming when you're around, and it's a shared family activity. And then, it's easier to say, "Well, we're going to be having food in a minute. So, finish up on that game." And you can have all that understanding.

But I think also, you know, that other side of things of coming from seeing what they're playing. I talk to parents a lot about this, and they get, you know, they see frustrations in their young people when they're trying to get them off. But they don't realize that maybe they're playing something like Fortnite or something that's a bit more online team-based, where if they pulled them off the game in the middle of the match, it could be detrimental to the team they're working with, their rankings. You know, they could even get banned from the game for a few days, you know.

So, understanding and them being able to work time management together, being like, "Well, after this game is finished, this is where we're going, you know, we've got to go out. We've got to do this," you know, there is a give and take there. And I'm not saying there isn't negatives to gaming. We need, you know, everybody needs a break as well. But, again, through the understanding of what they're playing, you can have those conversations. If you're not playing them or watching them and don't understand what the game is about, and what the joy is about, there's going to be a gap between you, you know, where the young person is going to be like, "You don't understand me. You don't understand why I want to play this."

My kids, you know, we went from the other [inaudible 17:37] because they've had severe problems at school, both of them, through their neurodivergency, and gaming has really helped them both to regulate. And maybe when you're saying about yourself when you had problems, and maybe there was something else going on. And then, the gaming was a way for you to cope, that safe space to go to that was actually working in a way as a little bit of therapy and keeping you grounded, you know, as well. So, you know, there's two sides to see it.

But yeah, definitely, I can understand the worries of staying up all night playing it or not doing your homework and playing it, although I have different things to say about homework. But to say it's not actually beneficial is wrong because, you know, you just got to look at something like Minecraft and the amount a young person can learn, everything from biomes, and blocks, and diamonds, or ores to actual mathematics and things. And it naturally leads onto PCs and learning how to code things and who knows where that's going to lead, to creating something completely new.

So, I worry for the ones that are heavily restricted on screen time. I worry that they're being held a little bit back. You know, that might sound a bit controversial for some people. But when most jobs are digital and you're not allowed to learn, I mean, the young people I see they're so gifted at such a young age in understanding digital things that they're going to be at the forefront of the new technology. So, it's almost like, yeah, I think it should be embraced with both hands.

RÉMY: There's an incredible opportunity to learn new things through video games and to be happy and to share, like you said. And I bet our audience is already quite open to video games, but we never know it. I think it could be interesting if you could provide, like, a very simple, not comprehensive list of famous games and the kind of skills and benefits they provide you. You mentioned Minecraft; you mentioned creativity. But what kind of games and skills benefits you? You could say for our audience to understand more about the opportunity that is out there.

DAN: Yeah, I mean, there are so many. But yeah, so, if we look at your normal shooter game like Call of Duty, and Fortnite, and things like that, that is for cognitive ability. You know, getting those dexterity in your hands and learning those [inaudible 20:11] of pressing buttons is more than you think. It's really training that brain and getting that brain working really quick. It's proven to boost your brain power, your gray matter. It's actually proven that gaming, in general, just boosts your gray matter.

I mean, we all know about doing brain training games, but all games using that brain, you know, it's much more advanced than sitting watching TV. But then if you go into more things like puzzle games, so things from your Tetris all the way through to more advanced ones like Portal or strategy games like Civilization and things, there is so much you're doing. You're boosting that brainpower, and you're thinking all the time.

But then you can get into...yeah, back onto the shooter games as well, they help with spatial recognition. So, it's actually helping to spot things from a distance: dangers or things to collect. You can see them, and it actually enhances eyesight. It is proven to enhance eyesight, which is great. Decision-making and leadership skills, which is a key thing people talk about for business, is all there when you're in your team of shooters. You're playing Overwatch or you're playing, you know, any game like that. You know, there's always somebody leading or, you know, saying what should be best, seeing the best strategies in there.

Problem-solving comes into all sorts so, obviously, in shooters and things again, I'd- say, but also your Minecraft. You know, you've got to create a certain thing to defeat the dragon or whatever you're doing. There's always something, or if you're building something. But then, of course, your high-end puzzle games and even things like Mario. I mean, they get so complex in the problem-solving to overcome a level. Again, the brain power, and the brain power seeing these young people that they're way more advanced than we were playing games. The games are so intricate and so hard now.

One you never hear about is social skills until...I think the pandemic helped that a bit. People started to see, oh, Animal Crossing, it's a great way to connect with people. And, you know, and Roblox as much as it gets a lot of bad press, for young people to connect and play, and lot of it is almost like playground role playing play, and they're playing together. You know, there's games just based in Ikea, and they're shopping, and [laughs] things like that. It's really good for them to be doing that.

And health and fitness surprisingly, of course, is in gaming. So, obviously, a lot of Nintendo Switch games are sort of standing up, you know, playing switch sports and things, but then virtual reality is huge for that. And if you've ever tried Beat Saber, that's a real workout, which is really good. But there's loads of boxing ones. There's one that kids play now called Gorilla Tag, where, oh my God, that is such a workout. I have mentees that I work with, and then we'll be like, "Oh, Gorilla Tag," an hour of that, I am exhausted. Because you're just flinging your arms around like a gorilla trying to move fast. It's amazing.

SAMI: I saw a post you did recently about there's, like, a Greek mythology level on Fortnite, like, an educational aspect [laughs]. It's so funny because I remember playing God of War on the PS2, and I learned so much about Greek mythology. Everything I know comes from God of War. And so, there's also that educational aspect.

DAN: Yeah, exactly. You get this deep dive into something, and you really find what you're interested in. So, I've got a kid, and he loves this game called War Thunder, which is all about planes, World War planes, and he can tell me everything about every plane and what country it's made. He can spot it a mile off. You know, "Oh, that's a Russian plane from so and so. Its weak points are here. It was built by so and so." And it's like, you're a genius, and it's all come from, you know, this game's sparked this real interest.

And, you know, like I said, Fortnite brings it in, God of War, of course. Assassin's Creed is amazing for things like that, history, it goes from Egypt times. And they even now have walkthroughs in the game where...this needs to be used in schools. I don't know if schools embrace it yet, but you don't have any of this story and the killings and stuff. You just are going through history and walking through the towns and things like that, which is brilliant. The latest one for Assassin's Creed was Vikings, wasn't it? And that was brilliant because that brought in the UK and how it was when the Vikings came over. There's so much stuff.

I've got a young person, and he loves this game called For Honor, which is all about medieval sword fights. And he got such an interest in weapons that he's then become a blacksmith. He's enrolled onto a college course apprenticeship being a blacksmith. He wants to be making armory and swords for movies. You know, he said like, "Look, Lord of the Rings, that's all made properly, isn't it?" I mean, that's [inaudible 24:50]

SAMI: Wow.

DAN: Yeah, it's amazing. One other thing that the games bring, which I think is amazing, is mindfulness as well. There's a huge thing of that. Yeah, like I said, going back to maybe yourself when you were gaming at night, and you maybe needed to destress and maybe take your mind off something, you can get into a game and almost...there's a thing called the grind in the game. Minecraft has it a lot, where you've just got to get yourself a hundred diamonds, or whatever [laughs].

So, it's like, you can almost turn your brain off and just do that, you know, and it can be so super relaxing. And you can get into this thing called flow state. A lot of driving games are like that. If you hit every corner perfectly, you're kind of just in this dream-like state where you just...everything's going well. And that brings a euphoria, too. There's so many good things.

But now there's loads of games that are actually based around mindfulness. Tetris is one that's been proven for that. But I don't know if you've heard a more recent one called PowerWash Simulator. Now, this game was one of my most favorite for the last couple of years. All you're doing is washing stuff with a power washer. But the way it works, it gives you a little ding when you've cleaned something properly, like a [vocalization]. And it just...you stand back and look at your job. Honestly, it's amazing. But now Oxford University are doing a full study on it because they realize how beneficial it is to relaxing and chilling out, you know, and just making yourself just feeling happy when you need to just de-stress. It's amazing.

RÉMY: I can totally relate. I remember a few years ago, I played GTA 5, and GTA 5 is the kind of game famous for arbitrary violence or all this kind of stuff we hear in the media. But I remember me playing and sometimes I wanted to play just to take a bike and to go on the road and to see a sunset. And, of course, we could argue that I can see the sunset out there, but, in a game, it's just a piece of art.

At work, recently, we just had a conversation about beautiful games. So, we weren't interested in all the features or how the game would work but just how beautiful it is. And sometimes we just play video games because they're beautiful. And so, they could provide so much on the intellectual level, on the skills, but also, just as piece of art, just beautiful things made by beautiful artists.

DAN: Yeah, it is amazing when you see that. And yeah, I get that completely with GTA. It gets a lot of bad reputation, you know, and story-wise, it is very adult. But, you know, it's the biggest game in the world for a reason. And, you know, like you said, you climb the mountain, you look at the view, you know, it is such a lovely thing to do.

There was a game, Red Dead Redemption. I had a young lady I was mentoring, and she was situationally mute, which means, you know, she couldn't talk to anybody. She used to type her responses to me. But she loved Red Dead Redemption, loved horses. And she actually created a group from all around the world, where they would all meet her on a Friday in the game, and she would take them on horse trails.

And so, this is all in the game, and she would just take them around to beautiful spots, do nice little jumps with the horses, setting up camp, you know, and, I mean, that's [inaudible 28:08]. It's amazing. And yeah, she ended up making a horse game on Roblox, and that doing really well, and her actually working for Roblox themselves. So, yeah, you know, it all inspires them to work on that.

And, I think, sorry, I'm going on tangents here, but also, as you say, appreciating art. There are so many different sides to gaming. A lot of people used to think gaming is just coding, and I don't want to be a coder. That's confusing. I don't want to do that. If you look at the credits that roll on a main game, and they go on for, like, about an hour. There are so many different jobs from artists, storyboard writers, level designers, musicians. There's everything there. The coders are just one part of it.

So, as I said before, there are so many career opportunities there, either starting up your own business as a self-employed person or getting involved in it. One I love...a lot of the neurodivergent people I work with [inaudible 29:07] is being a games tester. Because the first thing my son ever does is, if he gets a game, he tries to break it. He tries to find where he can walk through a wall, or something like that. So, it's like that job would be ideal for you. It's like, it's amazing. And that's a job. That's a really important job as well.

SAMI: Yeah. When you talk about these stories, they are inspirational. Like, I feel like almost, like, a flutter in my heart as you talk about this kid who maybe felt he has kind of no hope or very little opportunities to actually honing in on this Viking game and then being able to go and become a blacksmith, or this other person you mentioned who's now with Roblox. Yeah, I almost wish, like, they had more publicity around them. And maybe we're kind of doing some of that work now. What would you say is your biggest success story?

DAN: I guess MindJam in itself I think is just, I mean, it's way bigger than me now. Obviously, it was born from this idea of giving young people the time and the respect. They are doing something that they love to do and is beneficial. That's what I found was everybody...even when I was teaching, we used to have this connection with the kids, and I used to work one-to-one with the, you know, special education needs, young ones. And a great connection talking about gaming, and their eyes would light up. They would talk about their week, and how they were feeling, and what they achieved.

But then it would always be, in the back of my mind, we need to get back onto what we're supposed to be doing and, you know, I need to tick these boxes. And there's always something wanted from them. And it's the same if they go and see a health service. There's always something that they want from that young person. Yet if you just approach them and say, "You know, let's do what you want to do." It's child-led. It's low demand, and let's see where that takes us. That's where we got to discovering about the blacksmith thing. And that's why we've got young people making albums and things with MindJam. You know, it goes anywhere. I've got one young person who shows me Tai Chi, you know, that's our MindJam session. It started off from Rocket League. So, it can really go anywhere.

But yeah, sorry, going back to the big success, it is every day now I get a message saying how one of my mentors has helped a young person to help the whole family. That is just the best thing in the world. You know, this is something we've created, and we work hard. We work really hard to make sure we've got the best people.

You know, and we're well-trained, and informed, and everything. To hear that it's really making such a difference, and, you know, some people say we're saving lives, and, you know, I just have to pinch myself. Me and my wife we were just like, we can't believe it really how amazing it is. But we're just on a mission now to make sure it's accessible for as many people who need it.

SAMI: Yeah, I've seen some of the reviews on your website, and they're heartwarming. But, like, it kind of makes sense, right? Like, for some people, this is the only place that they feel safe. They feel comfortable. You imagine all the cortisol that's going through someone when they're in that fight or flight moment, and there's lots of stress and anxiety. And they enter into a gaming world, and they can escape. And all of a sudden, that reduces. You're dealing with a different person. You're dealing with someone who feels happy, who feels content.

And then, you're opening up their mind to have other conversations, you know, like you say. I really recommend it to our listeners. Go and check out the stream. You do kind of...I've seen you've done a few episodes of streaming with other mentors. And it's fascinating to see how all of you, whilst you're playing, are in a conversation about, "Oh, how was your week? And how's that been going?" And, you know, something happened over there. And it's like, you're just in a more of a relaxed state to have those conversations.

DAN: Yeah, you know, it's been used before, you know, LEGO therapy is kind of like that. You know, that's what MindJam is in a way is play therapy, but there's so much more you can do with the digital platform. And we're at an amazing age as well, where most bits of software are free. I'll click on like, you know, if they want to look into 3D modeling, it's easy to get a copy of Blender. If you want to get into Unity or Unreal Engine, I mean, there's always into...and it's all, you know, what a wonderful time. When we were younger, if I wanted to get into game design, it was so complicated. You didn't know where to start where, you know, so yeah, it's really amazing.

And another thing that I love as well is the mentors that work for us. Most of them are really [inaudible 33:28]. I struggled when I was in my early twenties, and I remember seeing a counselor. And it felt like they had no idea what they were...yeah, they're reading from a textbook, you know, and I remember just really patronizing me. And I was just like, you've got no clue. Whereas I think all the mentors we have all said, "I wish MindJam was around when I was a young person."

And I thought, that's the key thing for me, their empathy, their understanding. We don't have to solve it straight away. It's just being there and going, "Yeah, that is hard. Yeah, you know, you'll be okay though. And there's, you know, you're not on your own here." And, you know, I think that is...so many people seem to have to try and heal people straight away. And it's like, no, people just need time to talk, and it's the same as adults as well. Yeah, it could just carry on really to all ages really, couldn't it?

SAMI: Yeah. And you've also got that buy-in, right? Whereas, you know, I think of myself perhaps going to therapy at that young age. I didn't really buy into it because I was sitting there with an adult who I didn't really know what we were doing. And I was just kind of there for a conversation. And here you've got...you're doing something that they like, and they enjoy.

To put my parent and adult hat back on [laughs] because it's something I want to pick your brains on, right? So, working in the tech industry and working in coding, I've read articles about games, which kind of it says that they're more and more...you see it maybe more on the games on the mobile phone. So, they're employing, like, these kind of gambling tactics, so a lot of the stuff where it's treasure chests. And what is it? On Fortnite, it's the packs. On FIFA, it's also, like, you open up the pack and you see what players you get.

So, that sort of stuff I also find scary where I feel like you have from the industry...so, whilst you're using the industry in this way, is the industry itself there to promote and perpetuate the benefits that come from games? Or are they looking, I want to get people in; I want to get them hooked; I want to use these gambling techniques, A/B testing, whatever it is?

DAN: From all big companies, we get both sides, obviously. So, you got your unscrupulous ones that, oh, go for it. You loot boxes. But I think more and more, especially with young people, they're more and more aware. They're far more savvy than we are in these things. And the good one is EA with, you know, FIFA. They get review bombed because as soon as someone's putting in loot boxes and things, people are just like, you're just after our money. This is a con. It's pay to win. Mobile games are the worst for it, of course. You know, they're quick cash-making things.

Again, instead of, like, saying, "All gaming is evil. We should never do it," it's being aware and being aware of what these games are trying to do, which, again, when you're looking at a young child, is having shared gaming experiences. So, you can go, "Ah, can you see what they're doing here? You know, they've hooked us in. We've played this for two minutes, and we've had free play. And now they're asking us to pay five pounds for extra things. That's a bit of a con, isn't it?" And, you know, you can actually bring that awareness, and then they're not going to fall for things like that.

But at the other side of it, I see firsthand...I've luckily enough to work closely with Sony. One of their great companies is called Media Molecule. I don't know if you've heard of them. They did LittleBigPlanet, and lately, they had a game called Dreams, which is actually making games on a PlayStation, which is really cool. But they're so accessible. It's all about, you know, making everybody happy, giving people the keys to creativity, and really help making everything accessible.

Again, they worked with this wonderful, wonderful artist who created characters, character designs. They'd never met her. She was so socially anxious. She never could leave her house but was actually one of their top artists that they would send the work, send the brief. She'd send this amazing art back, and then they'd pay her. They didn't have to come into the office nine till five for no reason whatsoever. And there's a lovely side, and, of course, there's a business unscrupulous side.

And yeah, again, bring that education of that. This is what I think should be in schools. Instead of avoiding the whole issue, is actually talk about being toxic gamers and what that means, and how to deal with toxic gamers, and how not to be a toxic gamer yourself. For those that don't know toxic gamers, it's just people that are really, really mean to everybody, which seems to be a set thing that people do, especially to a new player. It's like, learn how to encourage people in. And there's now games coming out where they ban people straight away if they're being toxic, and it's all about helping that new player feel like part of the team.

But again, yeah, let's say if this was actually brought into education, so then we learn about loot boxes and, you know, pay-to-win type games, then young people would be on that same wavelength. They would get it, either that or it would make gaming so lame that no one would play gaming anymore because it's in schools [laughs]. Like, oh, it sucks now [laughs].

SAMI: Yeah, I think that that way that you embrace kind of what gaming is and you say, well, actually, we can see that it's got a benefit. We can see that it's positive. How do we get the absolute most out of this? How can we not hide, stick our heads in the sand to the issues that might be there? And how can we then say, "Let's use this?"

And I think, I mean, my mom will be listening to this podcast for sure. But I think it's something which it's quite disruptive what you're doing. I really do feel that way kind of dabbling in gaming, working as a consultant in the coding industry. I actually teach neurodivergent kids as well on the side. And I'm actually mentoring another kid in coding as well. And what you're doing, as I said at the beginning, it's mind-blowing, and we could talk to you for hours.

We have a little chat on this podcast, which listeners can't see. And I asked Rémy, like, "Do you have any questions before you want to wrap up?" And Rémy was just like, "I just want to keep listening. I'm loving it." And I'm exactly...I feel like we can listen to...I think me and Rémy game and we dabble here and there as well ourselves. So, it's definitely something which speaks to us so much. But I've got to thank you so much for your time, for taking the time to jump on with us, give us such an insight into the work that you're doing with MindJam.

Let's talk about the BAFTA Young Game Designers Award Ceremony Open Day. Give us some info.

DAN: Oh yeah. Well, this is a lovely thing. I've luckily enough to be involved with BAFTA on this for a few years. An early success of MindJam was I was nominated as Mentor of The Year and finalist for Mentor of The Year for BAFTA in 2021. And they run this thing called Young Games Designers every year, and it's brilliant because they do...it's two sides to it. One is actually making a game, but then, of course, not all young people are ready to make a game. And, you know, so the other side is a games concept where you could just send in sketches, ideas, things like that. And that's really accessible for lots of young people we work with, of course.

But yeah, in July, I don't have the date; it's early July, we have the award ceremony, which is on this Saturday. But then on the Sunday at BAFTA in London, it's an open day for families to come. You have to apply and get a ticket. I'm sure you guys can put the link on here later on. But yeah, MindJam will be there, but there's loads of game places. I think TT Games will be there who make the LEGO games. And there's all sorts of...we have D&D there. We have all sorts and talks on how to get into the industry and things like that. So, it's really a great thing to come to if you're a young person who's interested in gaming.

SAMI: That's really cool. So, parents, if you're listening, save up all that screen time so you can use it. A month's worth of screen time [chuckles] at the BAFTA Awards, Young Game Designers Awards Ceremony in the Open Day in London.

If people want to get hold of you, Dan, where's the best place? They've heard this. They're inspired. They feel like they've got someone who would benefit from your services. Where's the best place to get in touch?

DAN: If you go to our website, it's mindjam.org.uk, and you can email us at hello@mindjam.org.uk. And I think you said this podcast is international, isn't it? So, we do offer sessions all around the world. We have mentors in America, in Australia, in Japan, all over the place basically. MindJam is universal. So, wherever you are, get in touch. And if you're interested in being a mentor as well, get in touch as well, so...

SAMI: Definitely, I highly recommend. And I've already got people I can think of that I'm going to be passing your details on to.

Listeners, listeners, listeners, our lovely listeners, no one likes missing out on things. Remember that flight you missed? The train that passed you by? Your partner's birthday? I've been there, by the way; I missed one recently. It's a horrible feeling. I cannot deal with you missing out on these things, but I can make sure that this feeling doesn't come about when it comes to our podcast. So, move your thumb. Yes, you, move your thumb. Hit that subscribe button. I can guarantee you, you will never miss one of our podcasts. And you'll hear amazing guests, just like Dan, as we get them in, and we have great chats together on the Giant Robots on Tour podcast.

You can find notes and a complete transcript for this episode at giantrobots.fm. If you have questions or comments, you can email us at hosts@giantrobots.fm.

This podcast is brought to you by thoughtbot and produced and edited by Mandy Moore. Check her out at mandymoore.tech.

Thanks for listening. See you next time. Bye.
 
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