Web developers often think of SEO as a linear exercise of trying to be the top ranked website on a search result for a particular keyword; however, with search personalization and a variety of search result layouts the notion of "what is the top rank?" can mean vastly different things.
In this episode of PressThis, we interview the super-smart Dave Davies of Beanstalk IM as he unpacks the different ways search engines (particularly Google) rank and display information in search results. You'll learn tips on what you should be doing to make sure your best content is large and in charge in a variety of search result layouts.
If you still think of search results as a top 10 list, then your information is dated and you need to listen to this episode of PressThis now!
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