Innovation Storytellers cover image

Innovation Storytellers

188: How to Bridge the Gap Between Startups and Corporate Innovators

Jan 7, 2025
36:29

What does it take to build a seamless connection between the agile world of startups and the structured environments of corporate innovators? In this episode of Innovation Storytellers, I had the pleasure of speaking with Trena Blair, Founder & CEO of FD Global Connections, who brought her extensive expertise to the table in exploring how to bridge these two worlds.

Trena shared insights from her book, Decoding Global Growth: How Successful Companies Scale Internationally, a practical guide for startups scaling across borders. We explored the challenges startups face when moving from the prototype stage to becoming a scale-up, emphasizing the critical importance of resilience within leadership teams and the organizations they build. Trena discussed how the leadership skillset must evolve through the business growth lifecycle, shifting from directive approaches to fostering delegation and teamwork—essential elements for navigating the complexities of scaling.

We also touched on the cultural dynamics between startups and corporates, a factor that’s often overlooked yet can make or break partnerships. Trena highlighted the challenges of cultural misalignment, sharing an unforgettable story of a startup acquired by IBM and its “blue washing” experience—a 300-line checklist for assimilation into the corporate structure. The anecdote serves as a poignant reminder of the delicate balance required to preserve innovation while integrating into a larger organization.

 

This episode dives deep into the frameworks and strategies needed for startups and corporates to thrive together, including Trena's expert approach to risk management and governance. From assessing a startup’s capacity and capability to understanding cultural nuances and market needs, Trena offers invaluable guidance for leaders on both sides of the partnership.

What’s the secret to maintaining a startup’s innovative spirit while embracing the structure of a corporate partnership? Listen to this thought-provoking conversation and share your take!

 

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode