Phenomena Leading with Perspective – with Camilla Dahl Hansen
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Dec 5, 2024 Camilla Dahl Hansen, an experienced executive in financial services and former Global Chief Saxo Experience Officer at Saxo Bank, joins Martin Gronemann to explore the evolving financial landscape. They discuss the critical journey of the sector in rebuilding consumer trust and enhancing inclusivity for women both as clients and leaders. The conversation highlights the impact of fintech innovations, the shift towards customer-centric banking, and the importance of mentorship in empowering female professionals in finance.
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Northern European Banking Sector Transformation
- The Northern European banking sector has become more customer-centric and heavily regulated over the past 15 years.
- It has also been innovative, adopting new technologies and fintech inspiration.
Shifting Customer Trust in Banking
- Rebuilding customer trust became crucial after the 2008 financial crisis, as banks initially focused on internal regulatory adaptation.
- Banks shifted from being trusted by default to having to earn trust by prioritizing customer needs.
Banks' Success and Struggle with Customer Engagement
- Banks have improved everyday transactions and digital innovations, but struggle with deeper financial well-being aspects.
- Customers still question their financial decisions and trust in providers, especially regarding long-term finances.