For the first time, in a long time, more breweries are closing than opening.
One of the success factors for breweries that survive and thrive vs. those who do not, is a feasibility study.
Jon Reynolds from Brew Plan Marketing specializes in feasibility studies, market research, and data gathering.
In today's podcast, Jon shares trends, growth areas, and the details of how to build a feasibility study for brewery success.
Summary
- What a feasibility study is and why it's important
- 7 benefits of market analysis
- Resource run-down of brewery data to make informed decisions
Resources
Craft Brewery Financial Training Podcast