AI Snips
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Shifting Scarcity
- The internet is shifting from a scarcity to an abundance model.
- Demand, attention, and loyalty are becoming the new scarce resources.
World-Building is Key
- In the digital age of abundance, everyone's job is world-building.
- Create compelling worlds that draw people in without constant selling.
Microsoft's World
- Microsoft's vision of "a computer on every desktop" was an early example of successful world-building.
- They created a world that invited exploration and participation from developers and consumers.