Threads: What Three Things Can Meta Do to Beat Twitter?

Meta’s primary Twitter competitor Threads earned more than 100 million downloads in its first five days - but what are the three key components required for the platform’s long-term success?

On today’s episode, Jamie and Josh discuss the factors that led to the platform’s successful launch, how trust and safety protocols gave it an edge, and if Threads will allow Meta to shake off some of its negative reputation.

This episode was recorded on Thursday, July 6, 2023.

Show Notes

Twitter’s US Ad Sales Plunge 59% as Woes Continue - NYT

Instagram’s Threads bursts out of the gate with more than 30 million sign-ups - NBC News

Credits

Hosted by Josh Chapdelaine

Audio edited and mixed by Josh Chapdelaine

Digital Void Podcast is a production of Digital Void, LLC.

Hosted on Acast. See acast.com/privacy for more information.