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The Joe Pomp Show

Breaking Down The PGA Tour’s $3 Billion Investment And Greg Olsen’s Sports Broadcasting Future

Feb 2, 2024
Exploring the PGA Tour's $3 billion investment deal and its impact on negotiations with LIV Golf. Discussing Greg Olsen's broadcasting future with Fox, the trend of networks offering $100 million contracts, and potential career moves for Olsen in sports broadcasting.
13:04

Episode guests

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Quick takeaways

  • PGA Tour secures $3 billion investment to fund prize money and equity plan for players
  • Greg Olson faces potential contract downgrade at Fox due to Tom Brady's new deal

Deep dives

PGA Tour's $3 Billion Investment Deal

The PGA Tour has finalized an agreement with Strategic Sports Group, creating a new for-profit entity called PGA Tour Enterprises. Strategic Sports Group will invest up to $3 billion into the new company, valuing the business at $12 billion. This investment group includes influential sports figures like John Henry, Arthur Blank, and Steve Cohen, among others. The $3 billion investment will primarily be used to fully fund prize money for all PGA Tour events for the next five years and to create an equity compensation plan for 180 qualifying PGA Tour players.

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