Behind the Money
How Microsoft bagged Activision Blizzard
Oct 25, 2023
Learn about Microsoft's $75bn acquisition of Activision Blizzard and its implications for the gaming industry. Explore Microsoft's legal strategies and their transformation from a tech industry bully to embracing regulation. Delve into the potential regulatory concerns in the cloud computing industry.
19:03
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Quick takeaways
- Microsoft's $75 billion acquisition of Activision Blizzard solidifies its position as a major player in the gaming industry and raises concerns about future regulatory scrutiny.
- Microsoft's transformation from a combative tech industry bully to a cooperative company that engages with regulators has been crucial in its successful acquisition of Activision Blizzard.
Deep dives
Microsoft's successful $75 billion takeover of Activision Blizzard
Microsoft has acquired Activision Blizzard, gaining control of popular video games like Call of Duty and Candy Crush. The $75 billion deal is a significant milestone for Microsoft and the gaming industry, especially considering the historically challenging relationship between big tech companies and regulators. It took nearly two years to close the deal, and Microsoft's legal and policy maneuvering played a crucial role in its success. The acquisition positions Microsoft as a major player in the gaming industry and raises questions about future regulatory scrutiny.
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