Dave Lukas, The Misfit Entrepreneur_Breakthrough Entrepreneurship 357: Prove it! How to Build Trust and Your Brand the Right Way with Melanie Deziel
This week’s Misfit Entrepreneur is Melanie Deziel. Melanie is the founder of Storyfuel. She is a keynote speaker, author, and award-winning branded content creator, Melanie has spent her career developing the skills to think differently and discover new ways to engage audiences through content.
She was the first-ever editor of branded content at The New York Times, a founding member of HuffPost’s brand storytelling team, and Director of Creative Strategy for Time Inc's 35 US magazines.
She’s the author of multiple bestsellers including her latest, Prove it: Exactly How Modern Markets earn trust. Building trust is one of the most critical aspects to building a great business and brand in today’s world and Melanie has proven time and time again to be the go-to learn how to do so.
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