Hoosier Ag Today's Gary Truitt asked me to be a guest on his syndicated radio show. We decided the interview would make a good Business of Agriculture podcast too, so here it is! Gary and I discuss the response to Burger King's (bizarre & ridiculous) cow fart commercial and the potential effect — positive and negative — on meat consumption. Production is always an issue for us in Ag but we sometimes forget, consumers care about themselves and their feelings. Gary and I discuss what the fast food chain's "lemongrass fed, reduced methane burger" might mean for the future of food production and marketing. Sponsored by Harvest Profit HarvestProfit.com
The Business of Agriculture Podcast