Beyond Influence

Episode 32: Sara Pollack - How Pinterest Predicts Trends

Jan 8, 2025

57:08

AI Chapters

Episode notes

Intro

3min

Navigating Personal and Professional Journeys

16min

Resilience Through Failure and Parenthood

5min

Navigating Leadership and Trend Forecasting at Pinterest

14min

Exploring Pinterest's Trend Drops and Influencer Collaboration

4min

Fashion Meets Social Media at Coachella

15min

Join us this week as we sit down with Sara Pollack, VP and Global Head of Consumer Marketing at Pinterest. With impressive career-spanning roles at Google, YouTube, and Pinterest, Sara has been at the forefront of social media’s evolution and its impact on society.

In this episode, we dive into Sara’s journey from creative film executive to marketing leader at some of the world’s most influential companies. We dig into the story behind Pinterest Predicts, the platform’s data-driven trends report, and get an exclusive preview of what’s in store for 2025. Plus, Sara shares how Pinterest connects creators, brands, and audiences to fuel the creator economy.

Follow Sara on LinkedIn @sarapollack