
Bloomberg Talks
HYBE America CEO Scooter Braun Talks Career Ups & Downs
Oct 10, 2024
Scooter Braun, CEO of HYBE America and renowned music manager, shares insights into his impactful career and personal journey. He reflects on challenges like divorce and parenting while emphasizing the importance of current relationships. The conversation explores the evolution of artist-manager dynamics and Braun's vision for artist empowerment in the changing music landscape. He discusses the dual focus on promoting international talent and local acts, as well as the transformative role of AI in music, underscoring the vital essence of human emotion in creativity.
12:56
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Quick takeaways
- Scooter Braun's career shift emphasizes the importance of prioritizing family and personal relationships over a demanding work schedule.
- The podcast highlights the evolving dynamics in the music industry, showcasing how technology empowers artists and fosters innovative talent development strategies.
Deep dives
Transitioning Roles in the Music Industry
A significant change in career trajectory is explored, highlighting the decision to step away from managing musicians after 23 years. This shift came after personal challenges, including navigating a divorce and prioritizing family over a relentless work schedule. The speaker reflects on the necessity of this change, recognizing the impact of being too consumed by work on personal relationships, especially with children. By redefining his role in the industry, he now focuses on a select few clients, emphasizing a supportive relationship rather than a conventional management dynamic.
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