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The TED AI Show

How AI will transform dubbing in Hollywood w/ Scott Mann

Oct 1, 2024
Scott Mann, founder of Flawless, is revolutionizing Hollywood's dubbing industry with cutting-edge AI technology. He shares insights on why effective dubbing is crucial for film quality, making it possible for icons like Robert De Niro to speak fluent Spanish on screen. The conversation delves into the journey of integrating AI in film production, addressing ethical concerns in artistic rights and originality, and envisioning a future where global storytelling flourishes through seamless dubbing and enhanced audience experiences.
40:44

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • AI technology has the potential to revolutionize dubbing by providing accurate lip-syncing, enhancing the overall viewing experience.
  • The integration of AI in filmmaking must prioritize protecting artists' rights, ensuring fair compensation and respect for their creative contributions.

Deep dives

The Challenges of Dubbing and Subtitling

Watching movies or TV shows in a foreign language presents significant challenges, particularly in dubbing and subtitling. Subtitles can detract from the visual experience, causing viewers to miss important plot details as they focus on reading the text. Dubbing, meanwhile, often suffers from poor translation and inconsistent lip-syncing, which can break immersion and create a disconnected viewing experience. This problem is compounded by the complex nature of translating dialogue accurately while fitting it to the original actor's mouth movements, making both methods less than ideal for audiences.

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