Talking Billions with Bogumil Baranowski

Brent Beshore: The Biggest Lessons from the Messy Marketplace

11 snips
Nov 28, 2024
Brent Beshore, founder and CEO of Permanent Equity, dives into his transformative approach to private equity and highlights the importance of long-term ownership. He discusses the human aspects of buying and selling businesses, emphasizing empathy over just profits. With insights from his journey, he explores why business owners sell, the value of customer loyalty, and the emotional challenges post-sale. Brent also redefines success, advocating for a focus on personal growth and meaningful relationships rather than mere financial outcomes.
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ADVICE

Attract, Don't Chase

  • Attract business sellers by sharing your firm's values and approach.
  • Let potential sellers self-select and approach you, avoiding a forceful sales approach.
INSIGHT

Long-Term Focus vs. Short-Term Gains

  • Traditional private equity's "buy, lever, strip, and flip" model prioritizes short-term gains over long-term value creation.
  • Permanent Equity's approach prioritizes long-term ownership and human-centric values, rejecting traditional PE methods.
INSIGHT

Characteristics of Ideal Businesses

  • Ideal businesses for long-term ownership possess enduring qualities, predictable demand, and strong customer loyalty.
  • Look for businesses with room for growth and improvement in non-core operational areas.
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