The blueprint from $1M to $5M+ with Etoile Collective’s founder, Michelle Hu (part 1)

Today on the show we’re chatting with Michelle Hu, the founder of Etoile Collective.

ETOILE collective is a beauty accessories brand making one's interaction with beauty products a more enjoyable and chaos-free experience. She started the biz in Australia in 2016, and now the product range has expanded to include thoughtfully designed organizers, purposefully-built travel cases, and vanity mirrors/furniture.

We talk through building the brand through social media, how it works with high ticket items and her key tips for building a business.

I also want to quickly say a big thank you to everyone that’s bought the book, Your Hype Girl, and been shouting about it on social media. I can’t believe the response we’ve had and the love you’ve been sharing so a huge thank you. I'm so grateful for each and every one of you for being MY hype girl.

LINKS WE MENTION:

Michelle's TikTok

Michelle's Instagram

ETOILE's TikTok

ETOILE's Instagram

If you have something you want me to cover, reach out on Twitter or Instagram.

Female Startup Club's YouTube

Female Startup Club's Instagram

Doone's Instagram

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Female Startup Club's YouTube

Female Startup Club’s Private Facebook Group

Say hello to Doone: hello@femalestartupclub.com

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