Time Is a Tool Audiobook Case Study: How Alicia Ault 1000x'd Her Clients in 90 Days
Sep 24, 2025
Alicia Ault, Founder of Level Up Score and a former credit repair business owner, shares her incredible journey of scaling her software from 100 to 1,000 users in just 90 days. She reveals how setting an impossible goal forced her to innovate and rethink her strategies. Alicia's breakthrough moment came from discovering the power of strategic partnerships, which shifted her approach from cold calling to attracting inbound interest. Her advice to entrepreneurs emphasizes the importance of commitment, clarity of purpose, and letting go of past identities.
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Chapters
Transcript
From 100 To 1,000: The Breakthrough
- Alicia set an initial goal of 100 companies, found it too linear, and then raised it to 1,000 to force new thinking.
- A few hours of quiet brainstorming produced the partnership idea that scaled reach dramatically.
Honesty Uncovers Hidden Leverage
- Alicia realized she had been grinding in ways that didn't move her toward her true goal for 20 years.
- That honesty revealed Level Up Score was the real lever to change her life and business.
Follow The Recipe Before Tweaking
- Follow the proven framework exactly rather than customizing prematurely when you're stuck.
- Use impossible goals to change your thinking instead of just doing more of the same tasks.